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Can you see your target?

Inspired by a scenario described Robin Sharma’s story of ‘The Monk who sold his Ferrari’, Tina talks about the importance of being able to clearly visualise our desired outcomes.

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Food Tourism Networks - What is the point?

Tina talks through what the true purpose and objectives of food tourism networks might be, highlighting the need to differentiate the means from the end.

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Dreading the network meeting??

Meetings are an essential feature of tourism networks.  Tina gives some key pointers on how to ensure the meetings serve the network, rather than sabotage it.

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High Performance Tourism Networks – A chance for meaningful data

Tina explains her believe that High Performance Tourism Networks provide destinations with a chance to generate meaningful local data.

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Networks – A chance to contribute or a chance to benefit?

Tina talks about the Destination Mindset, a necessity if tourism networks are to be effective.  She touches on some of the inevitable ‘pitfalls of perspective’ that networks encounter on their journey.

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The standard you set is the standard you get

What standard are you setting for yourself? What’s going to be good enough for you? What are you prepared to settle for? To put it in a better way, what are you preparing to aim for?

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Megatrends & Tourism Series #Week 10: Travel & Tourism

The tenth and final instalment of the Megatrends & Tourism Series considers how increased travel has implications for the tourism industry that will really challenge practitioners in the coming years. 

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Megatrends & Tourism Series #Week9: Health & Wellness

This ninth instalment of the Megatrends & Tourism Series considers how preoccupations with health and wellbeing are making ‘wellness’ an integral part of all tourism experiences.

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Megatrends & Tourism Series #Week 8: Virtual Reality

Tina looks at what a Virtual Reality future might mean for tourism businesses. She offers some ideas on getting started with VR and also queries the balance between economic opportunity and social benefit.

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Megatrends & Tourism Series #Week 7: Demographics & Population - AGE

This seventh instalment looks at age. Tina talks about how generational differences remain key influencers of visitor communication strategies, and she takes a particular look at Seniors, Generation Y and Gen Z.

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